#991B27 Hex Color
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Dark and warm, #991b27 is a muted maroon-red with strong saturation and low lightness. Its serious, passionate character suits luxury branding, wine labels, sports graphics, and autumn designs. Use the hex code #991b27 as a dominant color with ivory or muted gold accents. White text achieves about 8.3:1 contrast, supporting readable body copy.
Questions about #991b27
What is #991b27 in RGB, HSL and CMYK?
In RGB, #991b27 is rgb(153, 27, 39), in HSL hsl(354, 70%, 35%) and in CMYK 0%, 82%, 75%, 40%. Browse more shades of brown with names and hex codes.
What colors pair well with #991b27 in a design palette?
Does #991b27 read as a warm or cool color?
#991b27 reads as warm because its deep red base leans toward crimson and wine rather than blue or violet, giving the shade a restrained heat that feels formal and passionate instead of bright or fiery.
Is #991b27 readable on white or black?
#991b27 has a 8.26:1 contrast ratio on white and 2.54:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.