Jet
A grounded, near-black neutral for minimalism
Jet is a dense, near-black grey that grounds design work with serious, neutral weight. As a dark background choice, it provides enough contrast for white text to remain highly readable. Use this hex code, #343434, as a sophisticated alternative to pure black in minimalist interfaces. It pairs particularly well with muted pastels or cool metallics, avoiding the harshness that often makes black feel too aggressive.
Questions about Jet
What is the hex code for Jet?
Jet is #343434. In RGB that is rgb(52, 52, 52), in HSL hsl(0, 0%, 20%) and in CMYK 0%, 0%, 0%, 80%.
Why choose #343434 over pure black?
Using #343434 creates a softer visual impact than pure black, which can feel harsh on high-contrast screens. This specific grey maintains a serious, grounded aesthetic while reducing eye strain, making it an ideal choice for modern dark mode interfaces and long-form reading backgrounds.
What color palettes work best with Jet?
Jet works effectively as a foundation for high-contrast schemes when paired with crisp white or off-white text. For a more sophisticated mood, try combining this neutral with muted sage or dusty blue tones, as these cooling colors balance the heavy, dense weight of the dark grey.
Is Jet readable on white or black?
Jet has a 12.44:1 contrast ratio on white and 1.68:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.