#FE2304 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors

Not a deep crimson or a muted brick, #fe2304 is red turned up loud. Fully saturated with a hot orange lean, it reads urgent and bold, which makes it a natural fit for sale badges and calls to action. Full-screen backgrounds overwhelm fast, so spend it as a small accent in a 60/30/10 palette. Black text passes contrast on top, and the hex code #fe2304 suits sports, food, and entertainment branding.
Questions about #fe2304
What is #fe2304 in RGB, HSL and CMYK?
In RGB, #fe2304 is rgb(254, 35, 4), in HSL hsl(7, 99%, 51%) and in CMYK 0%, 86%, 98%, 0%. Browse more shades of red with names and hex codes.
What text color should you use on #fe2304?
Black text is the safe choice on #fe2304, with a contrast ratio of about 5.5:1, which clears the WCAG AA threshold for body text. White text only reaches roughly 3.9:1, so save it for large type.
What colors pair well with #fe2304?
Deep navy and charcoal cool this red down and make it look richer, while cream softens its intensity for print layouts. Avoid placing it next to orange or magenta, where it loses its own punch.
Is #fe2304 readable on white or black?
#fe2304 has a 3.84:1 contrast ratio on white and 5.45:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.