#FD438A Hex Color
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#fd438a is a hot pink with a red lean, which gives it a warm, candy-like glow. That intensity works best in small doses: buttons, highlights, and calls to action where it needs to grab attention fast. Black text reads clearly on it at about 6.3:1 contrast, so it passes AA behind body copy. Pair it with deep navy for a combination that feels bold but grounded.
Questions about #fd438a
What is #fd438a in RGB, HSL and CMYK?
In RGB, #fd438a is rgb(253, 67, 138), in HSL hsl(337, 98%, 63%) and in CMYK 0%, 74%, 45%, 1%. Browse more shades of pink with names and hex codes.
What colors pair well with #fd438a?
Deep navy makes #fd438a feel grounded and rich instead of overpowering. Charcoal works well too, softening the pink's energy for designs that still need punch but less volume.
Is #fd438a readable on white or black?
#fd438a has a 3.30:1 contrast ratio on white and 6.34:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.