Amaranth Pink
Playful and approachable soft candy pink

Amaranth Pink is a warm, unsaturated pastel that feels playful without being juvenile. Because it is highly legible, the hex code #f19cbb works well for both body text and backgrounds. Use this shade as a primary pop of color against dark charcoal grays to create a sophisticated, modern contrast. It brings a gentle, approachable quality to fashion branding and cosmetics, offering sweetness that avoids feeling overly saccharine.
About Amaranth Pink
Strawberry milk in a sunny kitchen
What does amaranth pink mean?
Commonly tied to sweetness, tenderness, and play, the color shares its name with the amaranth flower, whose blooms keep their color long after cutting. Its high lightness and softened saturation read as warm and mellow, glowing gently instead of flashing.
Where you see amaranth pink
- strawberry milk
- cherry blossoms
- cotton candy
- rose quartz
- frosted cupcakes
- ballerina slippers
What it works for
Packaging for sweets, spring invitations, kids' rooms, and soft accents in otherwise neutral designs.
What colors go with amaranth pink?
Teal #008080Teal's depth balances this pink's airy lightness, and the warm-cool split keeps both colors awake.Olive #808000Olive's muted green grounds the sweetness, giving the pink a fresh, almost botanical edge.Charcoal #36454fCharcoal offers a dark, steady base, letting this soft pink glow without competing.Plum #8e4585Plum sits nearby on the color wheel but far darker, creating a rich, tonal match.Cream #fffdd0Cream shares its warmth and low saturation, producing a gentle, near-monochrome blend.
Questions about Amaranth Pink
What is the hex code for Amaranth Pink?
Amaranth Pink is #f19cbb. In RGB that is rgb(241, 156, 187), in HSL hsl(338, 75%, 78%) and in CMYK 0%, 35%, 22%, 5%.
Is Amaranth Pink readable on white or black?
Amaranth Pink has a 2.05:1 contrast ratio on white and 10.21:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.