#EB3040 Hex Color

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Hex color #eb3040 graphic
A red with the volume of a sports car paint job, #eb3040 is strongly saturated and warm, with a slight pink lean. That intensity makes it a natural 10% accent for calls to action, sale badges, and sports branding rather than a full background, where it gets loud fast. Black text reads clearly on it at about 5.0:1 contrast, so small type stays legible.

Questions about #eb3040

What is #eb3040 in RGB, HSL and CMYK?
In RGB, #eb3040 is rgb(235, 48, 64), in HSL hsl(355, 82%, 55%) and in CMYK 0%, 80%, 73%, 8%.
What colors pair well with #eb3040?
Deep navy and charcoal tame its intensity, while a soft cream keeps the palette warm. Avoid sitting it next to orange, where the two reds compete.
Is #eb3040 readable on white or black?
#eb3040 has a 4.17:1 contrast ratio on white and 5.02:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.