#E77E8D Hex Color
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Soft and warm, #e77e8d is a mellow pastel red with a dusty rose cast and moderate lightness. Its gentle saturation suits spring layouts, baby products, romantic branding, and food packaging. Use it as a supporting tone beside cream, navy, or other shades of pink. The hex code #e77e8d supports clear black body text at about 7.8:1 contrast.
Questions about #e77e8d
What is #e77e8d in RGB, HSL and CMYK?
In RGB, #e77e8d is rgb(231, 126, 141), in HSL hsl(351, 69%, 70%) and in CMYK 0%, 45%, 39%, 9%. Browse more shades of pink with names and hex codes.
What colors pair well with #e77e8d in a palette?
#e77e8d pairs well with navy for a stronger editorial contrast, cream for a softer spring palette, and sage for an earthy counterpoint. Keep the pink-red as a supporting tone when the surrounding colors need to carry more visual weight.
Where does #e77e8d work best in design?
#e77e8d works best as a supporting color for spring campaigns, baby products, romantic packaging, and warm interface accents. Its light pastel value can feel washed out across large white layouts, so pair it with darker text or use it in focused blocks.
Is #e77e8d readable on white or black?
#e77e8d has a 2.70:1 contrast ratio on white and 7.76:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.