#E76043 Hex Color

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Hex color #e76043 graphic
#e76043 is a bright, warm red with orange undertones and strong saturation. Its lively intensity brings energy, urgency, and confidence to branding, sports graphics, food packaging, and calls to action. Best used as a focused accent rather than a full background. Black text provides about 6.2:1 contrast, meeting WCAG AA for body text. The hex code is #e76043.

Questions about #e76043

What is #e76043 in RGB, HSL and CMYK?
In RGB, #e76043 is rgb(231, 96, 67), in HSL hsl(11, 77%, 58%) and in CMYK 0%, 58%, 71%, 9%. Browse more shades of red with names and hex codes.
What colors pair well with #e76043?
#e76043 pairs well with charcoal and warm cream for balance, or with muted teal and navy for stronger contrast. Keep brighter partners limited when you want its warm red to remain the focal accent.
Does #e76043 read as a warm or cool color?
#e76043 reads as a warm red because its strong orange undertone shifts it away from blue-based reds. High saturation adds a lively, confident mood, making the color feel energetic rather than subdued.
Where does #e76043 work best in design?
#e76043 works best as a focused accent in calls to action, sports graphics, food packaging, and energetic brand details. Its high saturation can overwhelm a full background, so pair it with calmer neutrals.
Is #e76043 readable on white or black?
#e76043 has a 3.41:1 contrast ratio on white and 6.15:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.