#E68B8D Hex Color

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Hex color #e68b8d graphic
#e68b8d is a light, warm red with softened pink undertones and a mellow pastel finish. Its moderate saturation brings gentle energy to spring themes, baby products, romance, and welcoming brand designs. Use it as a dominant background with charcoal or deep burgundy accents; black text achieves about 8.4:1 contrast for readable body copy. The hex code is #e68b8d.

Questions about #e68b8d

What is #e68b8d in RGB, HSL and CMYK?
In RGB, #e68b8d is rgb(230, 139, 141), in HSL hsl(359, 65%, 72%) and in CMYK 0%, 40%, 39%, 10%. Browse more shades of pink with names and hex codes.
What colors pair well with #e68b8d in a palette?
#e68b8d pairs well with charcoal, burgundy, cream, and sage, balancing its warm pink-red base with darker or softer contrast while letting the palette shift from clean and welcoming to romantic or botanical.
Is #e68b8d warm or cool, and what mood does it create?
#e68b8d reads as a warm red because its red base is softened by pink undertones, creating a gentle, welcoming mood. It works especially well for spring visuals, romance-inspired designs, baby products, and approachable brand backgrounds.
Is #e68b8d readable on white or black?
#e68b8d has a 2.48:1 contrast ratio on white and 8.44:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.