Red Purple
Online color picker to view shades, tints, color codes, and complementary colors

Red Purple is an aggressive, high-chroma pink that demands attention. Because it is so saturated, this color works best as a 10% accent rather than a dominant base. It pairs surprisingly well with deep charcoal grays to ground its intensity. If you are experimenting with mixing purple, keep in mind that the hex code #e40078 offers enough contrast for white text to remain legible for accessibility.
Questions about Red Purple
What is the hex code for Red Purple?
Red Purple is #e40078. In RGB that is rgb(228, 0, 120), in HSL hsl(328, 100%, 45%) and in CMYK 0%, 100%, 47%, 11%.
How should I use #e40078 in a design layout?
Because #e40078 is extremely high-chroma, you should limit its use to small, impactful accents rather than large backgrounds. It creates a bold, energetic contrast when used for buttons or icons against neutral, dark backgrounds like charcoal.
Is Red Purple readable on white or black?
Red Purple has a 4.59:1 contrast ratio on white and 4.57:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works for body text. Try other pairs in the contrast checker.