#E18990 Hex Color

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Hex color #e18990 graphic
This muted, pastel red offers a gentle warmth without the aggression of a standard primary hue. Because it is desaturated and mellow, the hex code #e18990 functions best as a supporting tone or an accent color in romantic or youthful design themes. It provides excellent readability for small black text, making it a reliable choice for UI elements that require both softness and clarity.

Questions about #e18990

What is #e18990 in RGB, HSL and CMYK?
In RGB, #e18990 is rgb(225, 137, 144), in HSL hsl(355, 59%, 71%) and in CMYK 0%, 39%, 36%, 12%. Browse more shades of pink with names and hex codes.
What colors pair well with #e18990?
#e18990 works best when balanced against neutral foundations, as it provides a soft pop of color without overwhelming the layout. Try pairing it with charcoal for high-contrast, readable text, or use it alongside soft cream and warm beige tones for a cohesive, inviting, and youthful aesthetic.
Does #e18990 read warm or cool?
#e18990 is definitely a warm color, as the red base creates an immediate sense of gentle, inviting heat. Because it is desaturated and muted, it avoids the harsh intensity often found in brighter primary reds, making it feel more approachable and comfortable for users.
Is #e18990 readable on white or black?
#e18990 has a 2.56:1 contrast ratio on white and 8.18:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.