#E00031 Hex Color
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Strong and highly saturated, #e00031 is a warm red with a bright, slightly crimson character. Its high intensity brings energy, urgency, and passion to calls to action, sports branding, sales graphics, and entertainment designs. Use it as a focused accent rather than a full-page background. White text reaches about 5.0:1 contrast. The hex code is #e00031.
Questions about #e00031
What is #e00031 in RGB, HSL and CMYK?
In RGB, #e00031 is rgb(224, 0, 49), in HSL hsl(347, 100%, 44%) and in CMYK 0%, 100%, 78%, 12%.
What colors pair well with #e00031?
#e00031 pairs well with white, dark neutrals, and muted blue-green accents, which temper its saturated warmth; softer pale neutrals can reduce the intensity for editorial layouts, promotional graphics, and lifestyle branding without losing impact.
Does #e00031 read as warm or cool?
#e00031 reads as a warm red because its hue leans slightly toward crimson rather than violet or blue, giving the shade a bright, heated character that feels energetic in buttons, sports graphics, and other high-attention accents.
Is #e00031 readable on white or black?
#e00031 has a 4.98:1 contrast ratio on white and 4.21:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.