#DE77E1 Hex Color
A bright, electric violet with playful force

Bright and strongly saturated, #de77e1 is a cool purple with a vivid pink-violet cast. Its high energy suits calls to action, gaming graphics, confectionery branding, and small luxury accents, while its lightness keeps it playful rather than heavy. Use it sparingly beside charcoal or navy, and choose black text for accessible body copy. The hex code is #de77e1.
Questions about #de77e1
What is #de77e1 in RGB, HSL and CMYK?
In RGB, #de77e1 is rgb(222, 119, 225), in HSL hsl(298, 64%, 67%) and in CMYK 1%, 47%, 0%, 12%. Browse more shades of pink with names and hex codes.
What colors pair well with #de77e1 in a design?
For a controlled palette, #de77e1 pairs well with black, charcoal, navy, or muted green because darker, quieter tones temper its bright pink-violet intensity and give accents a stable setting for interfaces and packaging. A charcoal foundation feels less stark than pure black.
Where should designers use #de77e1?
#de77e1 works best as a focused accent, call-to-action color, or display element rather than a full-page background. Its strong saturation draws attention quickly, while the light, cool value can feel overwhelming across large surfaces or beside bright white.
Is #de77e1 readable on white or black?
#de77e1 has a 2.68:1 contrast ratio on white and 7.83:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.