#DD013F Hex Color
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Highly saturated and bright, the hex code #dd013f identifies a warm red with a slight pink undertone. Its high chroma creates urgency and energy, making it effective for calls to action, sports branding, sales graphics, and small accents. Use it sparingly as a 10% accent beside charcoal or deep navy. White text passes WCAG AA for body text at about 5.1:1 contrast.
Questions about #dd013f
What is #dd013f in RGB, HSL and CMYK?
In RGB, #dd013f is rgb(221, 1, 63), in HSL hsl(343, 99%, 44%) and in CMYK 0%, 100%, 71%, 13%. Browse more shades of red with names and hex codes.
What colors pair well with #dd013f?
Does #dd013f look warm or cool?
The #dd013f hex color reads warm because its vivid red base carries a slight pink undertone, creating a lively, urgent feel rather than the calmer appearance associated with blue-shifted reds.
Is #dd013f readable on white or black?
#dd013f has a 5.05:1 contrast ratio on white and 4.15:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.