#C4644C Hex Color

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Hex color #c4644c graphic
This mellow terracotta tone offers a grounded, rustic warmth without the intensity of a pure red. Because it is somewhat unsaturated, #c4644c works best as an accent color rather than a primary background, where it can easily feel heavy. Pair it with soft cream or slate gray to balance its earthy presence. The hex code for this brick red shade is #c4644c.

Questions about #c4644c

What is #c4644c in RGB, HSL and CMYK?
In RGB, #c4644c is rgb(196, 100, 76), in HSL hsl(12, 50%, 53%) and in CMYK 0%, 49%, 61%, 23%.
What colors pair well with #c4644c in a design palette?
This earthy terracotta pairs best with neutral tones like soft cream or slate gray to ground its warmth. For a more sophisticated look, use it alongside deep navy to create a striking contrast that feels both modern and balanced.
Is #c4644c a good choice for text on a white background?
Using #c4644c for body text is generally not recommended as it fails standard accessibility contrast ratios on white backgrounds. It serves much better as an accent color for buttons, borders, or highlights rather than primary, readable text.
Is #c4644c readable on white or black?
#c4644c has a 3.98:1 contrast ratio on white and 5.27:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.