#BF1537 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors

Bold and saturated, #bf1537 is a medium-dark red with a warm crimson cast. Its strong chroma conveys energy, urgency, passion, and danger without looking neon. Use it as a focused accent for calls to action, sports branding, or sale graphics rather than a full-page background. White text remains readable at about a 6.2:1 contrast ratio. The hex code is #bf1537.
Questions about #bf1537
What is #bf1537 in RGB, HSL and CMYK?
In RGB, #bf1537 is rgb(191, 21, 55), in HSL hsl(348, 80%, 42%) and in CMYK 0%, 89%, 71%, 25%. Browse more shades of red with names and hex codes.
Does #bf1537 read as a warm or cool red?
#bf1537 reads as a warm red because its hue sits near crimson with a slight magenta cast, while its high saturation adds visual heat and urgency compared with a cooler, blue-based red.
What colors pair well with #bf1537?
For #bf1537, pair white or pale neutrals for crisp contrast, charcoal for a grounded look, and muted green-blue accents for a lively complementary scheme while keeping surrounding colors restrained overall.
Is #bf1537 readable on white or black?
#bf1537 has a 6.21:1 contrast ratio on white and 3.37:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.