#BD77A7 Hex Color
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#bd77a7 is a soft, muted magenta with a dusty pink undertone. It reads gentle and warm without slipping into saccharine, which makes it a good choice for cosmetics branding, floral packaging, and romantic layouts. As a background it stays quiet; as an accent beside cream or deep plum it holds its own. Black text passes contrast on this color, though white text can look washed out at small sizes.
Questions about #bd77a7
What is #bd77a7 in RGB, HSL and CMYK?
In RGB, #bd77a7 is rgb(189, 119, 167), in HSL hsl(319, 35%, 60%) and in CMYK 0%, 37%, 12%, 26%. Browse more shades of purple with names and hex codes.
What colors pair well with #bd77a7?
Cream, warm gray, and deep plum all flatter #bd77a7. For stronger contrast, try charcoal or a muted olive green.
Is #bd77a7 a warm or cool color?
#bd77a7 leans warm. Its pink-red base gives it warmth, even though the muted saturation keeps it from feeling loud.
Is #bd77a7 readable on white or black?
#bd77a7 has a 3.30:1 contrast ratio on white and 6.36:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.