#BC4639 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
Not quite crimson and not quite orange, #bc4639 is a brick red with warm terracotta undertones. Its strong saturation gives it energy without shouting, which suits calls to action, sale badges, and autumn branding. White text passes AA on this hex code at about 5.2:1 contrast, so it holds up behind small type. Pair it with deep teal for balance.
Questions about #bc4639
What is #bc4639 in RGB, HSL and CMYK?
In RGB, #bc4639 is rgb(188, 70, 57), in HSL hsl(6, 53%, 48%) and in CMYK 0%, 63%, 70%, 26%.
What colors pair well with #bc4639?
Deep teal and muted sage cool it down, while cream and warm taupe keep its rustic feel. Use it as an accent rather than a full background, where its saturation can read heavy.
Is #bc4639 readable on white or black?
#bc4639 has a 5.15:1 contrast ratio on white and 4.07:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.