#BC0404 Hex Color

Pair #bc0404 with charcoal or warm cream to soften its intensity, or with muted sage for an unexpected contrast that feels more editorial than sporty in branding and packaging. Keep supporting colors restrained so the red remains the focal point.

White text on #bc0404 provides about a 6.7:1 contrast ratio, which clears WCAG AA's 4.5:1 threshold for normal body text and supports readable buttons, labels, and interface copy at small sizes. It is a strong choice for accessible calls to action.