#BA6C23 Hex Color
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This unsaturated orange feels mellow and warm, bringing a sense of grounded optimism to any design. Because it suggests adventure and creative energy, it works well for autumn branding or food-related marketing projects. The hex code for this specific shade is #ba6c23. Designers choose this hue to add a friendly, approachable touch to layouts without being too aggressive.
Questions about #ba6c23
What is #ba6c23 in RGB, HSL and CMYK?
In RGB, #ba6c23 is rgb(186, 108, 35), in HSL hsl(29, 68%, 43%) and in CMYK 0%, 42%, 81%, 27%.
What design styles work best with this unsaturated orange?
This shade excels in rustic or organic branding where an approachable, grounded feel is needed. It works particularly well for food-related marketing, autumn-themed graphics, or any layout requiring a friendly touch that avoids being too aggressive or vibrant.
Is #ba6c23 readable on white or black?
#ba6c23 has a 3.99:1 contrast ratio on white and 5.25:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.