#B98F49 Hex Color
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This muted, golden-orange brings a weathered, autumn warmth to design palettes. Because of its desaturated, earthy tone, #b98f49 works well as a supporting accent rather than a dominant background. Pair it with deep charcoals to maximize contrast, as black text reads clearly against this shade. It adds an adventurous, rustic touch to branding and illustration without the intensity of a vivid, primary orange.
Questions about #b98f49
What is #b98f49 in RGB, HSL and CMYK?
In RGB, #b98f49 is rgb(185, 143, 73), in HSL hsl(38, 44%, 51%) and in CMYK 0%, 23%, 61%, 27%. Browse more shades of brown with names and hex codes.
Which colors pair best with #b98f49 for professional branding?
Is #b98f49 suitable for text or background usage?
While #b98f49 can function as a bold accent, it is generally too vibrant to be used as a primary background for small text due to readability limitations. It is best reserved for buttons, illustrations, or headers where contrast against a lighter background can be carefully controlled.
Is #b98f49 readable on white or black?
#b98f49 has a 2.96:1 contrast ratio on white and 7.08:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.