#B83437 Hex Color
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#b83437 is a warm, saturated brick red with strong terracotta undertones. This intense shade demands attention, making it an excellent choice for call-to-action buttons or strategic UI highlights. Because of its weight, use it sparingly as an accent rather than a full background. Pair it with soft, muted greys to ground its energy. White text remains highly readable over this bold hue, ensuring necessary accessibility.
Questions about #b83437
What is #b83437 in RGB, HSL and CMYK?
In RGB, #b83437 is rgb(184, 52, 55), in HSL hsl(359, 56%, 46%) and in CMYK 0%, 72%, 70%, 28%. Browse more shades of red with names and hex codes.
How should I use #b83437 in a user interface?
#b83437 works best as a targeted accent color for call-to-action buttons or important notification badges rather than a full page background. Because of its heavy, saturated intensity, it effectively draws the eye without overwhelming other interface elements.
What colors pair well with #b83437?
This brick red pairs naturally with charcoal or soft neutral greys to ground its intense energy. For a high-contrast, modern look, use it alongside crisp white text or light off-white surfaces to maintain optimal accessibility and readability.
Is #b83437 readable on white or black?
#b83437 has a 5.85:1 contrast ratio on white and 3.58:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.