#B77F81 Hex Color
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Romance packaging and muted brand palettes often reach for this ashy red. The hex code #b77f81 is warm and heavily desaturated, so it feels mellow rather than urgent. Use it as a supporting tone or small accent, since it can turn muddy across large areas. It pairs well with deep teal, and black text passes AA contrast on it at about 6.4:1.
Questions about #b77f81
What is #b77f81 in RGB, HSL and CMYK?
In RGB, #b77f81 is rgb(183, 127, 129), in HSL hsl(358, 28%, 61%) and in CMYK 0%, 31%, 30%, 28%. Browse more shades of red with names and hex codes.
What colors pair well with #b77f81?
Is #b77f81 readable on white or black?
#b77f81 has a 3.29:1 contrast ratio on white and 6.36:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.