#B73541 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
Reach for #b73541 when a call to action needs heat without neon. This brick red is saturated but mellow, with terracotta warmth that reads rustic instead of loud. It works best as an accent or button color rather than a full background, and white text stays readable on it at about 5.8:1 contrast. Pair the hex code #b73541 with cream or deep teal for balance.
Questions about #b73541
What is #b73541 in RGB, HSL and CMYK?
In RGB, #b73541 is rgb(183, 53, 65), in HSL hsl(354, 55%, 46%) and in CMYK 0%, 71%, 64%, 28%. Browse more shades of red with names and hex codes.
What colors pair well with #b73541?
Cream, sand, and deep teal all balance this brick red. Warm neutrals keep it rustic, while teal gives it a bolder, more modern contrast.
Is #b73541 readable on white or black?
#b73541 has a 5.83:1 contrast ratio on white and 3.59:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.