#B66748 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
#b66748 is a mellow, moderately muted orange with warm terracotta and soft brown undertones. Its earthy lightness suggests optimism and adventure without the intensity of brighter orange. Use this hex code as a supporting tone in food, sports, autumn, or youth-focused branding, pairing it with deep navy or cream. Black text remains readable at about a 5.0:1 contrast ratio.
Questions about #b66748
What is #b66748 in RGB, HSL and CMYK?
In RGB, #b66748 is rgb(182, 103, 72), in HSL hsl(17, 43%, 50%) and in CMYK 0%, 43%, 60%, 29%. Browse more shades of brown with names and hex codes.
What colors pair well with #b66748?
#b66748 pairs well with cream, deep navy, charcoal, and muted sage, which balance its warm terracotta character without competing for attention. These pairings let the orange stay inviting while giving designers options from gentle and organic to crisp and high-contrast.
Is #b66748 warm or cool?
#b66748 reads as a warm color because its orange base is softened by terracotta and brown undertones, while moderate saturation keeps that warmth approachable rather than fiery, harsh, or overly intense.
Is #b66748 readable on white or black?
#b66748 has a 4.18:1 contrast ratio on white and 5.02:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.