#B4346D Hex Color

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Hex color #b4346d graphic
Reach for this pink when a call to action needs heat. #b4346d is a saturated, mid-dark berry shade that holds white text at about 5.7:1 contrast, enough to pass WCAG AA for body copy. Warm and bold without going neon, it works best as an accent against charcoal or cream. Save the hex code for buttons, packaging, and beauty branding rather than full backgrounds.

Questions about #b4346d

What is #b4346d in RGB, HSL and CMYK?
In RGB, #b4346d is rgb(180, 52, 109), in HSL hsl(333, 55%, 45%) and in CMYK 0%, 71%, 39%, 29%. Browse more shades of pink with names and hex codes.
What colors pair well with #b4346d?
Deep teal, charcoal, and cream all flatter #b4346d. Teal sits near its complement, so the two create a strong split in pop-style palettes, while cream softens the pink's intensity for packaging and print.
Is #b4346d readable on white or black?
#b4346d has a 5.74:1 contrast ratio on white and 3.65:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.