#B24A32 Hex Color

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Hex color #b24a32 graphic
The hex code #b24a32 is a fairly saturated, warm red with earthy terracotta and muted orange undertones. Its grounded intensity suits rustic branding, autumn palettes, food packaging, and bold sports or sales graphics. Use it as a supporting 30% tone beside navy or cream rather than a full-page background. White text reaches about 5.4:1 contrast here.

Questions about #b24a32

What is #b24a32 in RGB, HSL and CMYK?
In RGB, #b24a32 is rgb(178, 74, 50), in HSL hsl(11, 56%, 45%) and in CMYK 0%, 58%, 72%, 30%. Browse more shades of brown with names and hex codes.
What colors pair well with #b24a32?
#b24a32 pairs well with navy and cream, which balance its warm terracotta-red depth; use it as an accent or supporting tone, while soft beige or muted olive can extend an earthy palette without competing with its orange undertone.
Does #b24a32 read as a warm or cool color?
#b24a32 reads as a warm red because its hue leans toward orange, while its earthy saturation keeps it from feeling bright or neon, giving the color a grounded terracotta character suited to autumn palettes and rustic branding.
Is #b24a32 readable on white or black?
#b24a32 has a 5.35:1 contrast ratio on white and 3.91:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.