#B1472D Hex Color
Online color picker to view shades, tints, color codes, and complementary colors

Like a sun-baked brick wall, #b1472d is a warm brick red with terracotta undertones and a mellow, earthy edge. Its medium darkness keeps it grounded rather than loud, which suits rustic branding, autumn palettes, and food packaging. Use it as an accent against navy or cream, or as a button color; white text reaches about 5.5:1 contrast on top, clearing WCAG AA.
Questions about #b1472d
What is #b1472d in RGB, HSL and CMYK?
In RGB, #b1472d is rgb(177, 71, 45), in HSL hsl(12, 59%, 44%) and in CMYK 0%, 60%, 75%, 31%. Browse more shades of brown with names and hex codes.
What colors pair well with #b1472d?
#b1472d pairs best with deep navy, warm cream, and muted sage, which balance its earthy warmth. Steer clear of bright orange and pure red, since the similar hues blur together.
Is #b1472d readable on white or black?
#b1472d has a 5.51:1 contrast ratio on white and 3.80:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.