#B0696C Hex Color
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A dusty, warm red with low saturation, #b0696c feels matte, mellow, and understated rather than vivid. Its restrained energy suits romance, food branding, sales materials, and caution accents without overpowering layouts. Use it as a supporting tone beside cream, charcoal, or muted olive, since large areas can feel muddy. The hex code #b0696c supports black body text at about a 5.1:1 contrast ratio.
Questions about #b0696c
What is #b0696c in RGB, HSL and CMYK?
In RGB, #b0696c is rgb(176, 105, 108), in HSL hsl(357, 31%, 55%) and in CMYK 0%, 40%, 39%, 31%. Browse more shades of red with names and hex codes.
Which colors pair well with #b0696c?
Does #b0696c look warm or cool?
#b0696c reads as a warm, muted red because its rosy, earthy undertone leans away from blue, giving the shade a mellow, intimate character that suits romantic accents, food branding, and restrained emphasis in otherwise neutral layouts.
Is #b0696c readable on white or black?
#b0696c has a 4.13:1 contrast ratio on white and 5.08:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.