#AD431C Hex Color
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Reach for #ad431c when a design needs heat without neon: sale banners, food packaging, sports branding. This burnt red is fairly saturated but mellow, with brown undertones that keep it from shouting. It works best as an accent or a bold button color, and it reads richer against cream or deep teal than against plain white. White text on the #ad431c hex code clears AA contrast, so it holds up behind small type.
Questions about #ad431c
What is #ad431c in RGB, HSL and CMYK?
In RGB, #ad431c is rgb(173, 67, 28), in HSL hsl(16, 72%, 39%) and in CMYK 0%, 61%, 84%, 32%.
What colors pair well with #ad431c?
Cream, deep teal, and charcoal all flatter #ad431c. Its brown undertones make it read earthier than a pure red, so muted neutrals usually feel more natural than bright, saturated partners.
Is #ad431c readable on white or black?
#ad431c has a 5.83:1 contrast ratio on white and 3.59:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.