#AD0B04 Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #ad0b04 graphic
#ad0b04 is a dark, saturated red that reads like a stop sign at dusk. The hex code sits deep enough to feel serious, so it works best as a bold accent or call to action rather than a full background. White text passes WCAG AA against it with about 7.4:1 contrast. Pair it with charcoal or warm cream for a rich, moody palette.

Questions about #ad0b04

What is #ad0b04 in RGB, HSL and CMYK?
In RGB, #ad0b04 is rgb(173, 11, 4), in HSL hsl(2, 95%, 35%) and in CMYK 0%, 94%, 98%, 32%. Browse more shades of red with names and hex codes.
What colors pair well with #ad0b04?
#ad0b04 pairs well with charcoal for a moody, high-contrast palette, or with warm cream for a vintage feel. Muted golds and deep navies also flatter its dark warmth.
Is #ad0b04 readable on white or black?
#ad0b04 has a 7.42:1 contrast ratio on white and 2.82:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.