#AC7313 Hex Color

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Hex color #ac7313 graphic
Autumn campaigns and craft food packaging often reach for this muted amber orange. Its hex code is #ac7313, and the low saturation plus darker tone give it a caramel, almost ochre warmth. It can read muddy across large surfaces, so it works better as an accent or supporting tone, where it flatters deep teal nicely. Black text hits about 5.2:1 contrast, clearing AA for body copy.

Questions about #ac7313

What is #ac7313 in RGB, HSL and CMYK?
In RGB, #ac7313 is rgb(172, 115, 19), in HSL hsl(38, 80%, 37%) and in CMYK 0%, 33%, 89%, 33%. Browse more shades of orange with names and hex codes.
What colors pair well with #ac7313?
Deep teal and charcoal make this amber feel richer than plain white does. Try it as a 10 percent accent in a navy or cream palette, or with warm off-whites for autumn layouts.
Is #ac7313 readable on white or black?
#ac7313 has a 4.02:1 contrast ratio on white and 5.21:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.