#AB0900 Hex Color
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Dark and highly saturated, #ab0900 is a warm red with a slightly earthy undertone. Its strong intensity brings urgency, passion, and visual weight to branding, sales graphics, sports designs, and calls to action. Use this hex code as a small accent against pale neutrals. White text achieves about 7.6:1 contrast for accessible UI elements.
Questions about #ab0900
What is #ab0900 in RGB, HSL and CMYK?
In RGB, #ab0900 is rgb(171, 9, 0), in HSL hsl(3, 100%, 34%) and in CMYK 0%, 95%, 100%, 33%.
What colors pair well with #ab0900?
#ab0900 pairs well with pale neutrals, cream, charcoal, and muted blue-green accents, giving its warm, earthy red enough contrast while keeping the overall palette grounded rather than overly intense in most layouts.
Is #ab0900 a warm or cool red?
#ab0900 reads as a warm red because its strong red base and slight earthy undertone lean toward orange rather than blue, creating an energetic, urgent impression instead of a cool, distant one.
Is #ab0900 readable on white or black?
#ab0900 has a 7.57:1 contrast ratio on white and 2.77:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.