#AA3E41 Hex Color
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#aa3e41 is a warm, fairly saturated red with mellow terracotta and brick undertones. Its medium-dark value feels grounded and energetic, with enough weight for confident visual decisions. Use it as a supporting brand tone or warm accent, with white text for accessible contrast at about 6.0:1. This hex code suits rustic packaging, autumn palettes, and bold calls to action.
Questions about #aa3e41
What is #aa3e41 in RGB, HSL and CMYK?
In RGB, #aa3e41 is rgb(170, 62, 65), in HSL hsl(358, 47%, 45%) and in CMYK 0%, 64%, 62%, 33%. Browse more shades of brown with names and hex codes.
What colors pair well with #aa3e41?
#aa3e41 pairs well with charcoal, muted sage, and warm cream because its earthy red base gains structure from cool dark neutrals and gentle contrast from softened greens and off-whites. Use charcoal for a sharper interface or sage for a rustic palette.
Where does #aa3e41 work best in a design?
#aa3e41 works best as a supporting brand color, button accent, or large typographic element rather than a full-page background. Its warm, medium-dark red adds urgency and confidence to food, sports, sales, and autumn-themed designs without overwhelming the layout.
Is #aa3e41 readable on white or black?
#aa3e41 has a 6.04:1 contrast ratio on white and 3.47:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.