#AA0E0B Hex Color
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The hex code #aa0e0b is a dark, highly saturated red with warm, slightly earthy undertones. Its bold intensity suits calls to action, sports branding, sales graphics, and emergency accents, but large backgrounds can feel heavy. Use it sparingly with charcoal, cream, or muted pink, and pair it with white text for strong, accessible contrast.
Questions about #aa0e0b
What is #aa0e0b in RGB, HSL and CMYK?
In RGB, #aa0e0b is rgb(170, 14, 11), in HSL hsl(1, 88%, 35%) and in CMYK 0%, 92%, 94%, 33%.
What colors pair well with #aa0e0b?
The hex color #aa0e0b pairs well with cream and charcoal, which soften or ground its saturated warmth; muted pink can create a closer, tonal palette without competing with the red’s intensity.
Is #aa0e0b a warm or cool red?
The hex color #aa0e0b reads as a warm red because its red channel dominates while the very low green and blue values leave a slightly earthy, deep appearance rather than a cool, blue-leaning cast.
Where can designers use #aa0e0b effectively?
Use the hex color #aa0e0b for calls to action, sale graphics, sports accents, and alerts, where its dark saturation creates urgency; reserve it for smaller areas when a lighter, calmer background is needed.
Is #aa0e0b readable on white or black?
#aa0e0b has a 7.56:1 contrast ratio on white and 2.77:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.