#A4696B Hex Color
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A dusty, muted red with warm gray undertones, #a4696b reads calm rather than loud. It works well as a background for cream or charcoal text and shines in branding where passion needs restraint. Pair it with deep teal for contrast that stays quiet.
Questions about #a4696b
What is #a4696b in RGB, HSL and CMYK?
In RGB, #a4696b is rgb(164, 105, 107), in HSL hsl(358, 24%, 53%) and in CMYK 0%, 36%, 35%, 36%. Browse more shades of red with names and hex codes.
What colors pair well with #a4696b?
Deep teal, warm cream, and charcoal all sit comfortably beside #a4696b. The teal brings out its red undertones, while cream keeps the overall palette soft and warm.
Is #a4696b a warm or cool color?
It leans warm. The base hue is red, and the gray mixed into it softens the intensity without cooling it down, so it reads mellow rather than crisp.
Can #a4696b be used as a background color?
Yes. Its mid-tone lightness gives enough contrast for black text, and white text also holds up on it. It suits calm, understated layouts better than high-energy designs.
Is #a4696b readable on white or black?
#a4696b has a 4.36:1 contrast ratio on white and 4.81:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.