#A44C3C Hex Color
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Warm and muted, #a44c3c is a mellow reddish terracotta with brown undertones. Its moderate lightness brings grounded energy to rustic branding, food packaging, autumn themes, and warm accents. Use the hex code #a44c3c as a supporting tone beside cream or dark navy. White text achieves about 5.7:1 contrast, meeting WCAG AA requirements for body copy.
Questions about #a44c3c
What is #a44c3c in RGB, HSL and CMYK?
In RGB, #a44c3c is rgb(164, 76, 60), in HSL hsl(9, 46%, 44%) and in CMYK 0%, 54%, 63%, 36%. Browse more shades of brown with names and hex codes.
What colors pair well with #a44c3c?
#a44c3c pairs well with cream, navy, charcoal, and muted greens, which balance its warm terracotta base without competing with it; cream creates a softer rustic backdrop, while dark navy adds stronger contrast and a more polished feel.
Why does #a44c3c feel warm?
#a44c3c reads as warm because its red base is softened by earthy brown undertones, giving it a mellow terracotta character rather than a cool, blue-leaning red with a grounded visual feel.
Is #a44c3c readable on white or black?
#a44c3c has a 5.71:1 contrast ratio on white and 3.67:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.