#A05940 Hex Color
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This unsaturated terracotta shade feels organic, rustic, and approachable. Because #a05940 carries a grounded, warm energy, it excels as an accent in packaging design or branding for food and beverage industries. Use it sparingly, as this hex code can feel heavy in large, solid blocks. It pairs beautifully with soft creams, making white text easily readable against its mellow surface.
Questions about #a05940
What is #a05940 in RGB, HSL and CMYK?
In RGB, #a05940 is rgb(160, 89, 64), in HSL hsl(16, 43%, 44%) and in CMYK 0%, 44%, 60%, 37%.
What colors pair best with #a05940 for a balanced design?
Does #a05940 work well as a primary background color?
Because of its saturated, earthy weight, #a05940 can feel heavy when used in large, solid blocks. It is often more effective as a secondary accent or a feature element to draw attention to specific parts of a design.
Is #a05940 readable on white or black?
#a05940 has a 5.25:1 contrast ratio on white and 3.99:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.