#99391E Hex Color
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Dark and muted, #99391e is a warm red with earthy brown undertones and a grounded, serious mood. Its restrained saturation suits moody branding, food packaging, and sports graphics. White text remains highly readable, with about a 7.1:1 contrast ratio. Use the hex code #99391e as a supporting tone or bold background.
Questions about #99391e
What is #99391e in RGB, HSL and CMYK?
In RGB, #99391e is rgb(153, 57, 30), in HSL hsl(13, 67%, 36%) and in CMYK 0%, 63%, 80%, 40%. Browse more shades of brown with names and hex codes.
What colors pair well with #99391e?
Is #99391e warm or cool?
#99391e reads as a warm, earthy red because its red base is softened by brown undertones and low-to-moderate saturation. It communicates groundedness, seriousness, and restrained energy, making it useful when a brighter red would feel too loud or aggressive.
Where does #99391e work best in a design?
#99391e works well as a supporting tone or bold background in moody branding, food packaging, sports graphics, and editorial layouts. Pair it with light text or spacious neutral areas so its depth adds focus without making the design feel heavy.
Is #99391e readable on white or black?
#99391e has a 7.09:1 contrast ratio on white and 2.95:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.