#963B30 Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #963b30 graphic
This earthy, unsaturated terracotta carries a serious and grounded mood. Because #963b30 is quite dim, it works best as a primary branding element or a bold accent rather than a full page background. It pairs well with soft creams or warm grays to soften its intensity. White text maintains a high contrast ratio against this hex code, ensuring your copy remains readable.

Questions about #963b30

What is #963b30 in RGB, HSL and CMYK?
In RGB, #963b30 is rgb(150, 59, 48), in HSL hsl(6, 52%, 39%) and in CMYK 0%, 61%, 68%, 41%. Browse more shades of brown with names and hex codes.
Does #963b30 work well for text?
This color is generally too dark for body copy, though it can work as a bold headline against white or very light backgrounds. For better readability, pair #963b30 with lighter neutral tones like cream or off-white to maintain necessary contrast ratios.
What color schemes complement #963b30?
Because of its earthy intensity, #963b30 pairs exceptionally well with muted warm grays, soft beige, or contrasting teals to balance its heavy, organic feel. Avoid pairing it with high-saturation neons, which can clash with its desaturated, matte quality.
Is #963b30 readable on white or black?
#963b30 has a 7.08:1 contrast ratio on white and 2.96:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.