#961B74 Hex Color

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Hex color #961b74 graphic
Darker than the neon magenta you might expect, #961b74 is a saturated, plum-leaning shade with real depth. That darkness gives white text about 7.8:1 contrast, enough for small body copy behind it. It works best as an accent or call-to-action, and flatters deep teal and warm gold far more than pastels.

Questions about #961b74

What is #961b74 in RGB, HSL and CMYK?
In RGB, #961b74 is rgb(150, 27, 116), in HSL hsl(317, 69%, 35%) and in CMYK 0%, 82%, 23%, 41%. Browse more shades of purple with names and hex codes.
What colors pair well with #961b74?
Deep teal makes the magenta glow by contrast, while warm gold adds a rich, retro feel. Save pale neutrals for type and spacing rather than large blocks next to it.
Is #961b74 readable on white or black?
#961b74 has a 7.76:1 contrast ratio on white and 2.70:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.