Red Ochre
A grounded and rustic brick red

Red Ochre is a dim, unsaturated brick red with a heavy, grounded character. This muted tone lacks the aggressive punch of primary red, making it useful for rustic designs or traditional branding. Because it is quite dark, the hex code #953334 works best as a moody accent color rather than a primary background. Pair it with off-white or cream to keep small text readable.
About Red Ochre
Brick dust settled on a kiln floor
What does red ochre mean?
It often calls to mind clay pots, old barn paint, and sun-baked earth. Its low saturation and dark tone muffle the usual urgency of red.
Where you see red ochre
- terracotta pots
- brick walls
- clay roof tiles
- red barn paint
- rusted iron
- dried chili peppers
What it works for
Use it for earthy branding, cozy interiors, and packaging that wants warmth without shouting.
What colors go with red ochre?
Cream #fffdd0The pale cream lifts the dark clay tone and keeps the pairing soft and warm.Sage #9caf88Sage's muted green sits across the wheel, cooling the warmth without sharp contrast.Mustard #ffdb58Mustard shares the earthy warmth and adds a brighter note for balance.Charcoal #36454fCharcoal deepens the mood and lets the red read as rich rather than flat.Dusty Blue #8093a4Dusty blue cools the heat of the red and gives the pair a weathered feel.Sand #e2ca76Sand echoes the mineral quality of the pigment and keeps the palette quiet.
Questions about Red Ochre
What is the hex code for Red Ochre?
Red Ochre is #953334. In RGB that is rgb(149, 51, 52), in HSL hsl(359, 49%, 39%) and in CMYK 0%, 66%, 65%, 42%.
Is Red Ochre readable on white or black?
Red Ochre has a 7.49:1 contrast ratio on white and 2.80:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.