#908AD4 Hex Color
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#908ad4 is a muted, cool purple with blue-gray undertones and medium-light value. Its soft saturation suggests calm, spirituality, sensitivity, and refined creativity, making it suitable for wellness, cosmetics, weddings, and thoughtful interfaces. Use it as a supporting tone beside navy or warm ivory; black text reads clearly at about 6.8:1 contrast. The hex code for this color is #908ad4.
Questions about #908ad4
What is #908ad4 in RGB, HSL and CMYK?
In RGB, #908ad4 is rgb(144, 138, 212), in HSL hsl(245, 46%, 69%) and in CMYK 32%, 35%, 0%, 17%.
What colors pair well with #908ad4?
Does #908ad4 read as warm or cool?
#908ad4 reads as a cool purple because its blue-gray undertones outweigh any red influence. Its muted saturation softens that coolness, creating a calm, reflective feel rather than a sharp or highly energetic violet.
Is #908ad4 readable on white or black?
#908ad4 has a 3.10:1 contrast ratio on white and 6.77:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.