#907070 Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #907070 graphic
#907070 is not a loud red. Its gray undertones and low saturation give it a dusty, matte finish that stays calm even at full scale. That restraint makes it better as a background or supporting tone than an accent, where it can read muddy. Pair this hex code with cream or deep olive for a warm, understated palette.

Questions about #907070

What is #907070 in RGB, HSL and CMYK?
In RGB, #907070 is rgb(144, 112, 112), in HSL hsl(0, 13%, 50%) and in CMYK 0%, 22%, 22%, 44%.
What colors pair well with #907070?
Cream, olive, and deep navy all flatter #907070 because their lightness and saturation contrast with its dusty warmth. Dark charcoal works for text, since black on this shade clears WCAG AA at roughly 4.7:1.
Is #907070 a warm or cool red?
It reads warm, but only mildly. Heavy gray desaturation mutes the heat, so next to true reds it feels cooler and more subdued than its hue suggests.
Is #907070 readable on white or black?
#907070 has a 4.43:1 contrast ratio on white and 4.73:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.