#874C27 Hex Color
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A muted, desaturated brown, #874c27 carries a heavy, serious weight. Its dark chroma creates a somber tone that works well for branding in agriculture or artisan goods. Because it is quite dim, use this as a supporting accent rather than a large background. It pairs exceptionally well with a creamy off-white, which provides the necessary 6.8:1 contrast to keep text readable against the hex code.
Questions about #874c27
What is #874c27 in RGB, HSL and CMYK?
In RGB, #874c27 is rgb(135, 76, 39), in HSL hsl(23, 55%, 34%) and in CMYK 0%, 44%, 71%, 47%. Browse more shades of brown with names and hex codes.
What color palettes work well alongside #874c27?
This muted brown pairs naturally with earthy, desaturated tones that keep the palette grounded. Try combining it with sage or deep olive greens for an organic look, or lean into a monochromatic scheme using lighter beige tints to maintain a serious, artisan aesthetic.
Is #874c27 readable on white or black?
#874c27 has a 6.78:1 contrast ratio on white and 3.09:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.