#7A5A24 Hex Color
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#7a5a24 is a dark, muted brown with warm ochre and olive undertones. Its low saturation creates a serious, grounded mood suited to coffee, craft, and vintage branding. Use it as a dominant base with cream or dusty blue accents, though large areas can feel heavy. The hex code #7a5a24 supports white body text at about 6.3:1 contrast.
Questions about #7a5a24
What is #7a5a24 in RGB, HSL and CMYK?
In RGB, #7a5a24 is rgb(122, 90, 36), in HSL hsl(38, 54%, 31%) and in CMYK 0%, 26%, 70%, 52%. Browse more shades of brown with names and hex codes.
What colors pair well with #7a5a24?
Pair #7a5a24 with cream for a softer, warmer palette, or dusty blue for balanced contrast in packaging, editorial layouts, and heritage-inspired branding; muted accents help prevent this low-saturation brown from feeling overly heavy.
Does #7a5a24 look warm or cool?
#7a5a24 reads as a warm brown because its red and yellow-leaning ochre components outweigh its subdued olive influence, giving it a grounded, vintage character without the brightness of a more saturated orange or rust.
Is #7a5a24 readable on white or black?
#7a5a24 has a 6.33:1 contrast ratio on white and 3.31:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.