#7A4D95 Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #7a4d95 graphic
#7a4d95 is a cool, muted purple that avoids the garish intensity of standard violet shades. This hex code offers a grounded tone that works well as a secondary accent in luxury branding. It functions as a solid background for small white text, easily meeting WCAG AA standards. Use it when you need a structured, professional look that sits between creative flair and serious order.

Questions about #7a4d95

What is #7a4d95 in RGB, HSL and CMYK?
In RGB, #7a4d95 is rgb(122, 77, 149), in HSL hsl(278, 32%, 44%) and in CMYK 18%, 48%, 0%, 42%.
What makes #7a4d95 a good choice for professional branding?
This muted purple functions as an excellent secondary accent because it provides creative flair without overwhelming a design. Its grounded, cool undertones maintain a structured appearance, making it suitable for corporate materials that require a touch of personality while remaining professional.
Is #7a4d95 readable on white or black?
#7a4d95 has a 6.31:1 contrast ratio on white and 3.32:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.