#794741 Hex Color
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Dark and muted, #794741 is a warm reddish brown with dusty red undertones and low saturation. Its matte character brings seriousness and mystery to moody branding, food packaging, or supporting panels. Use the hex code #794741 as a dominant background with white type, which reaches about a 7.5:1 contrast ratio for clear body text.
Questions about #794741
What is #794741 in RGB, HSL and CMYK?
In RGB, #794741 is rgb(121, 71, 65), in HSL hsl(6, 30%, 36%) and in CMYK 0%, 41%, 46%, 53%. Browse more shades of brown with names and hex codes.
What colors pair well with #794741?
#794741 pairs well with cream, warm beige, muted sage, and charcoal, creating grounded palettes with gentle contrast while preserving its dusty red-brown character in branding, packaging, editorial layouts, and interiors. For a softer natural accent, use sage; terracotta makes the palette warmer and more tonal.
Does #794741 read as warm or cool?
#794741 reads as a warm, muted reddish brown because its red undertones give it heat, while its low saturation and brown base soften that warmth into a dusty, restrained appearance rather than a bright or fiery one.
Is #794741 readable on white or black?
#794741 has a 7.52:1 contrast ratio on white and 2.79:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.