#754627 Hex Color
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#754627 is a dark, muted brown with warm red and orange undertones. Its low lightness and restrained saturation create a serious, grounded mood with hints of mystery, comfort, and resilience. The hex code #754627 suits dominant backgrounds, craft and coffee branding, vintage layouts, and moody designs. White text reads clearly on it, including small body copy.
Questions about #754627
What is #754627 in RGB, HSL and CMYK?
In RGB, #754627 is rgb(117, 70, 39), in HSL hsl(24, 50%, 31%) and in CMYK 0%, 40%, 67%, 54%. Browse more shades of brown with names and hex codes.
Which colors pair well with #754627?
#754627 pairs well with muted sage, dusty blue, cream, and charcoal because its warm, low-saturation brown benefits from cooler or lighter counterpoints without making the palette feel bright or busy.
Is #754627 suitable for text and backgrounds?
Yes, #754627 provides about a 7.9:1 contrast ratio with white, exceeding WCAG AA's 4.5:1 requirement for normal body text and making it suitable for readable dark interfaces and content backgrounds. Black text lacks sufficient contrast for ordinary reading.
What mood does #754627 create in branding?
#754627 creates a serious, dependable mood through its dark value and muted saturation, while warm red-orange undertones add comfort and can suggest mystery, isolation, or resilience in editorial and vintage work. It fits coffee, chocolate, tobacco, alcohol, agricultural, legal, and artisan branding.
Is #754627 readable on white or black?
#754627 has a 7.88:1 contrast ratio on white and 2.66:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.