#736B96 Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #736b96 graphic
This dusty, muted violet has an ashy character that leans heavily into desaturation. Because it is so matte, #736b96 works best as a supporting background rather than a main feature. It reads well with white text, providing enough contrast for readability. Pair this cool purple with charcoal grays for a sophisticated, structured look in modern branding or UI design.

Questions about #736b96

What is #736b96 in RGB, HSL and CMYK?
In RGB, #736b96 is rgb(115, 107, 150), in HSL hsl(251, 17%, 50%) and in CMYK 23%, 29%, 0%, 41%. Browse more shades of purple with names and hex codes.
What colors pair well with #736b96?
#736b96 works beautifully when grounded by neutral, dark tones to balance its high-muted quality. Pair this violet with a deep charcoal or a soft slate to create a structured, professional aesthetic that maintains high readability for UI backgrounds.
Is #736b96 readable on white or black?
#736b96 has a 4.91:1 contrast ratio on white and 4.27:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.